SERIES: BUILDING THE RIGHT TEAM

PART 3: Assembling the experts for venue-adjacent projects

EDITOR’S NOTE: This is the third and final article in our Building the right team series by Bill Mykins, LEED® AP. Read part 1 (“Who to hire for a new sports venue build”) here, and part 2 (“Who to hire for maximizing and modernizing existing venues”) here.


By Bill Mykins

Stadiums and arenas do more than host games. In many cases, ancillary developments—practice facilities, team training centers, mixed-use real estate adjacent to stadiums—are central to long-term viability, fan engagement, and revenue generation. But building these “supporting” assets isn’t simply a scaled-down version of the stadium itself. Ancillary construction comes with its own set of challenges, trade-offs, and team requirements.

Part 3 of our series, Building the right team, addresses the specialized roles, timing, and dynamics needed to deliver high-performing ancillary projects that integrate well with a venue and the district around it.

Understanding the nature of ancillary projects

Before talking about who to hire, it helps to clarify what makes ancillary projects distinct:

  • They frequently serve dual or multiple uses (e.g. training + offices + retail + community uses).
  • Dependencies with the main venue may be operational (shared parking, utilities, traffic), branding, or aesthetic.
  • They often need phase management less intense than a full stadium but more complex than a standard commercial real estate project.
  • Community impact, zoning, infrastructure (roads, access, utilities) may be more visible since these are often part of the public realm or mixed use.

Because of these characteristics, getting the team right is essential. If you under-staff or bring in the wrong specialists too late, you’ll hit cost overruns, functional misalignment, or even delays in getting permits or occupancy.

Step 1: Defining your vision, scope, and integration needs

Your first hires should help you define what the ancillary project is intended to achieve—and how it links to the stadium and surrounding context. Essential early roles should include:

  • Development advisor or consultant with experience in ancillary projects. This person helps you clarify program mix (training, community, commercial, hospitality), site constraints, and integration with the stadium or other assets.
  • Market/feasibility analyst to test demand for non-game uses (e.g. retail, office, health and wellness).
  • Land use, zoning, and planning specialist because ancillary projects often hit snags here: parking ratios, height or massing limits, pedestrian access, and utility capacity.

Step 2: Design, engineering, and programming specialists

Once vision and scope are clear, you’ll bring in the design, engineering, and programmatic team whose job is to translate those into buildable form, and to ensure usability, code compliance, and operational efficiency. Key roles are:

ROLE

WHAT THEY BRING AND WHY IT’S VITAL

Architect(s) with ancillary facility or mixed-use experience Not just generic commercial architects—look for ones who’ve done athletic training centers, wellness centers, or mixed-use projects in stadium districts.
Civil/site engineers Grading, drainage, stormwater, utility extensions, access, parking. Ancillary sites often share or connect to stadium infrastructure.
Mechanical, electrical, and plumbing (MEP) engineers Critical if the ancillary facility includes high-performance spaces such as gyms, recovery pools, or HVAC to athlete standards.
Technology and A/V/media systems specialists Training centers may have video capture, broadcast, or advanced security systems.
Experience, interiors, and branding designers Ancillary spaces often act as a front door to the team or venue brand.

Step 3: Construction oversight, delivery method, and trades

With design underway, choices about how you build and with whom become front and center. Critical hires and decisions include:

  • Owner’s representative or development manager to coordinate stakeholders and ensure alignment.
  • General contractor or construction manager depending on delivery method (design-build, CM at risk, or bid-build).
  • Cost estimator and value engineering experts to anticipate costs and manage overruns.
  • Scheduling and phasing specialists to integrate construction around stadium operations.
  • Commissioning, testing, and quality assurance team to ensure performance of systems.

Step 4: Ancillary and shared function specialists

Because ancillary developments often touch on shared infrastructure, community, and operations, you’ll need specialists who handle the overlaps:

  • Shared utilities and infrastructure engineers
  • Traffic and transportation planners
  • Environmental and sustainability consultants
  • Regulatory and code specialists
  • Community engagement and public relations advisors

Step 5: Critical issues and timing to watch

Even when you’ve assembled a solid team, project success depends on when roles are active and how coordination is handled. Common pitfalls include:

  1. Early integration with stadium operations: Engage stadium operations staff early to avoid misalignment.
  2. Flexibility in program and design. Build in adaptability for changing uses and needs.
  3. Budget containment around specialty athletics requirements. Anticipate costs of performance-grade athletic facilities.
  4. Permitting and zoning for mixed use. Mixed-use projects often trigger complex regulatory requirements.
  5. Coordination of shared systems. Avoid capacity bottlenecks in utilities and transportation.
  6. Phasing and operational continuity. Plan staging carefully, especially when facilities remain in use.
  7. Sustainability and long-term maintenance. Factor lifecycle costs and durability into design decisions.

The bottom line

Ancillary stadium construction projects support high-profile venues and generate additional value. But to realize that value, getting the team right is as important as for the stadium itself. From my experience, the projects that succeed are those that start with clarity of purpose, build a core team early that understands both athletic and commercial programming, integrate operations, infrastructure, and sustainability thinking from day one, use flexible delivery methods and phased planning, and engage with community, regulatory and neighboring assets. When done right, ancillary projects don’t just support the main venue—they amplify its value, extend its use, and deepen its connection with the community.


Bill Mykins, Vice President at Brailsford & Dunlavey, brings 25 years of experience in the design, construction and delivery of sports venues. Throughout his career, he has played a pivotal role in the planning and execution of new sports stadiums, ensuring projects are delivered on time, within budget, and to the highest standards. With a background as a design architect, he has helped shape iconic stadiums, including Nationals Park and PNC Park.  He can be reached at wmykins@bdconnect.com.